Press Releases


Gemma Stenberg


Step into a world of immersive mobile gaming with the new and advanced Urbanista Seoul

Urbanista, the Swedish lifestyle audio brand, launches Urbanista Seoul, mobile gaming ready true wireless earphones. Perfected for gaming and designed for life in motion, the sleek and compact Seoul earphones offer low latency and superb audio quality, making them the perfect partner for mobile gaming with flawless style.


Experience the Immersion Priced at £89,90 / €89,90 / $89,90 / 899 SEK / 899 NOK / 699 DKK MRSP, Seoul boasts full compatibility with iOS, Android and Windows devices and combines Urbanista’s trademark minimal Scandinavian design with a choice of four stylish colours, inspired by Seoul’s high-tech lifestyle: Midnight Black (black), Electric Blue (blue), Vivid Purple (purple), and Pearl White (white).

Every moment counts when you are in the zone and the sound signature for Urbanista Seoul is designed to provide an immersive experience. Axel Grell, Audio Engineer, comments: “Detail is at the heart of the sound stage for Urbanista Seoul. Detection of small movements and sounds gives the feeling of living through your game and that can make the difference between winning and losing. With Urbanista Seoul, the crystal clear and transparent sound is designed to make sure your head is in the game.”

Seoul’s impressive connectivity provides low latency audio so you can play your favourite mobile games, or watch movies, with minimal delay (70ms). Boasting up to eight hours of playtime, and a wireless charging case that provides three extra charges, these true wireless earbuds will instantly elevate your game.

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Experience the Freedom Urbanista Seoul is designed to enhance your mobile gaming experience in every way. Seoul’s in-ear design has a universal fit with customisable silicon tips so that you can comfortably enjoy games, music or your favourite videos, for as long as you desire. You can instantly switch between gaming and music modes with just the tap of an earbud to choose the best possible audio experience for your most immersive mobile gaming and music listening moments.

CEO Anders Andreen comments: “The mobile gaming industry has exploded in recent years. At Urbanista, we always design products to compliment our customers' lifestyle. Seoul is a multi-functional product which allows you to enjoy your casual mobile gaming experience as well as music listening, at home or on the go.”

Urbanista Seoul is available now at:

Watch the full Urbanista Seoul “Unrivalled” campaign film here:

Urbanista Seoul Key Features

• True Wireless Earphones

• 70 ms low-latency gaming mode

• 8 hours Playtime

• 32 hours of Total Playtime

• Wireless charging case holds up to 3 charges

• USB Type-C charging

• Touch controls

• Noise-canceling microphone

• 3 Microphones on each side (2+1)

• Silicon GoFit tips included in 3 different sizes

• IPX4 water-resistant protection

• Bluetooth 5.2

• Wireless Charging with certified Qi pad

• Compatible with iOS and Android devices

• Siri and Google Voice Assistant